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Standing Around The Water Kula, Hanging Out

One of the cool things about the twitter messaging platform is that the application programming interface (API) is really easy to use. The truly outstanding thing about twitter though is the amazing range of communities and cool people it has fostered. Greenmonk has a core belief that web technology is allowing a hitherto unprecedented lowering of barriers. We can all participate.

A good example popped up this week. Dan Light is a fellow East Londoner I had never heard of before a couple of weeks ago, when Hugh Macleod twittered about some great blog everyone should read. The blog, a review of a SXSWi, a hipster conference for people with Ruby skills and lazer-etched Apple laptops, is indeed excellent, a deeply personal manifesto for change.

But that’s just the back story. What’s the water kula thing about? Well- it seems that Dan had an idea last Friday. By Monday the WaterKula application was up and running. Its basically a social platform built on twitter that notifies you about cool stuff (a great great grandchild of boingboing). We had a similar experience building a social application over a weekend when we introduced the chinposin avatar capture service. I don’t buy the need to be reminded to drink more liquids, and like any cool new web service the revenue model is murky. But then the goal is clean fresh water for people that really need it.

Our goal is to use WaterKula to raise money for WaterAid, possibly through some form of sponsorship. This will only become possible if we can attract enough followers, so please tweet the word far and wide, and help us make water cooler.

Dan should really hook up with the people at Akvo, an ambitious clean water initiative, which regular readers will know recently achieved second round funding, and might be interested in a potentially revenue-raising game. It has never been easier to be a social entrepreneur.  If you want to make a difference you can. Dan does. Mark does. The barriers to entry are dropping. You don’t need anyone’s permission to make a difference. Why not try and make water cleaner by hanging out at the virtual water cooler?