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Cisco’s Green Guru

I finished the year applauding Microsoft for assigning responsibility for green issues to a “Green Czar.” But it appears Cisco has also been busy in this regard. According to TechWorld: “Cisco has hired one of the founders of the ‘Green Grid’, Paul Marcoux, to be its new environmental guru.” Marcoux will be “VP of engineering in the Cisco Development Organisation (CDO), and is responsible for driving green initiatives both inside Cisco, and externally with customers and the market.”

Looks like Marcoux, who I will hopefully meet soon, has some work to do though. Is it just me or do Cisco CEO’s John Chambers’ goals for reducing employee travel look a little low? According to TechWorld the company’s Carbon to Collaboration initiative commits to reduce Cisco’s greenhouse gas emissions from air travel by 10 percent during fiscal years 2007 and 2008. Frankly some judicial use of dopplr could achieve that. It would be great to see some targets that showed real leadership: Say a 30% reduction or so.