post

Can Apple make Home Energy Management sexy?

Apple iPad

Will Apple move into home energy management, and if they do, can they make it sexy and front-of-mind for everyone?

I made this point in a reply to a post earlier on the IBM Global Eco Jam and I thought it could well do with being fleshed out to a full post here to see what others think.

In case you were hiding under a rock yesterday, to tremendous fanfare and hype, Apple launched their latest device, the iPad.

The extremely desirable tablet-like iPad is aimed squarely at the home user market, what with its base price of $499, its beautiful form-factor and its concentration on music, video, games, etc.

While you probably did hear about the iPad, you may not be aware that Apple has lodged a patent application for a Home Energy Management system, joining Google’s PowerMeter and Microsoft’s Hohm.

Apple’s application talks of using powerline communications to control appliances’ energy consumption around the house.

Unlike Google and Microsoft though, Apple have an amazing track record of making sexy devices/applications. If there is anyone who can make home energy management sexy, it would be Apple software running on the iPad.

Let’s hope they make it so – what are the chances?