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Equinix rolls out 1MW fuel cell for Silicon Valley data center

Equinix Silicon Valley Data Center

Equinix is powering one of its Silicon Valley data centers with a 1MW Bloom Energy fuel cell

As we have pointed out here many times, the main cloud providers (particularly Amazon and IBM) are doing a very poor job either powering their data centers with renewable energy, or reporting on the emissions associated with their cloud computing infrastructure.

Given the significantly increasing use of cloud computing by larger organisations, and the growing economic costs of climate change, the sources of the electricity used by these power-hungry data centers is now more relevant than ever.

Against this background, it is impressive to see to see Equinix, a global provider of carrier-neutral data centers (with a fleet of over 100 data centers) and internet exchanges, announce a 1MW Bloom Energy biogas fuel cell project at its SV5 data center, in Silicon Valley. Biogas is methane gas captured from decomposing organic matter such as that from landfills or animal waste.

Why would Equinix do this?

Well, the first phase of California’s cap and trade program for CO2 emissions commenced in January 2013, and this could, in time lead to increased costs for electricity. Indeed in their 2014 SEC filing [PDF], Equinix note that:

The effect on the price we pay for electricity cannot yet be determined, but the increase could exceed 5% of our costs of electricity at our California locations. In 2015, a second phase of the program will begin, imposing allowance obligations upon suppliers of most forms of fossil fuels, which will increase the costs of our petroleum fuels used for transportation and emergency generators.

We do not anticipate that the climate change-related laws and regulations will force us to modify our operations to limit the emissions of GHG. We could, however, be directly subject to taxes, fees or costs, or could indirectly be required to reimburse electricity providers for such costs representing the GHG attributable to our electricity or fossil fuel consumption. These cost increases could materially increase our costs of operation or limit the availability of electricity or emergency generator fuels.

In light of this, self-generation using fuel cells looks very attractive, both from the point of view of energy cost stability, and reduced exposure to increasing carbon related costs.

On the other hand, according to today’s announcement, Equinix already gets approximately 30% of its electricity from renewable sources, and it plans to increase this to 100% “over time”.

Even better than that, Equinix is 100% renewably powered in Europe despite its growth. So Equinix is walking the walk in Europe, at least, and has a stated aim to go all the way to 100% renewable power.

What more could Equinix do?

Well, two things come to mind immediately:

  1. Set an actual hard target date for the 100% from renewables and
  2. Start reporting all emissions to the CDP (and the SEC)

Given how important a player Equinix in the global internet infrastructure, the sooner we see them hit their 100% target, the better for all.

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Ad Infinitum’s Insite helping companies save energy

Servers

Continuing my series of chats with companies in the data center energy management space, I spoke recently to Philip Petersen, CEO of UK-based ad infinitum.

Their product, called InSite, like that of most of the others in this space I have spoken to, is a server based product, front-ended by a browser.

InSite pulls the data directly from devices (like power strips, distribution board meters, temperature and humidity sensors) and stores them in a PostgreSQL database. Having an SQL database makes it that much easier to integrate with other systems for pulling in data, and also for sharing information. This is handy when InSite is connected to a Building Management System (BMS), it allows organisations to see what proportion of a building’s power is going to the keep the Data Center running, for example. And because InSite can poll servers directly, it can be used to calculate the cost of running server-based applications (such as Exchange, Notes, SQL Server, SAP, etc.).

I asked Philip about automation and he said that while InSite has an inbuilt Automation Engine, it hasn’t been deployed because “no client that we have spoken to has wanted to do that yet”. Demand for automation will come, he said but right now companies are looking for more basic stuff – they often just want to see what’s actually going on, so that they can decide on the best way to respond.

InSIte’s target customers are your typical medium too large organisations (ones likely to have significant IT infrastructures) as well as co-lo operators. Unlike some of the other companies in this space though, Ad infinitum were able to share some significant customer wins – Tiscali’s UK Business Services, Equinix and Cisco’s UK Engineering labs.

In fact, Cisco have published a Case Study on the Cisco.com website referencing this solution [PDF] and how Cisco were able to achieve a 30% reduction in IT equipment power consumption and a 50% drop in their cooling costs!

It’s hard to argue with a significant customer win like that!

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Photo credit JohnSeb