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Don’t forget – where your cloud apps are hosted helps determine their carbon footprint

Greenwash

Back in July of this year (2011), the Carbon Disclosure Project (CDP), in conjunction with Verdantix, released a report titled Cloud Computing – The IT Solution for the 21st Century [PDF warning] which erroneously claims Cloud Computing is Green. Shortly after it was released, I wrote a long post outlining exactly where the report was flawed. I also contacted the CDP directly outlining my concerns to them and pointing them to the blog post.

Then, a couple of weeks back, when preparing my slides for my Cloud Computing’s Green Potential talk for the Cepis and Hepis Green IT conference in Athens, I discovered that Verdantix and the CDP had published

a new report [PDF] on the business and environmental benefits of cloud computing in France and the UK

Unfortunately, not only does the new report make the same mistakes as the original one, but it further compounds those errors with an even more fundamental one.

Let me explain.

In the key assumptions section of the report it talks about the metric tons of CO2/kWh in both the UK and French electricity grids (0.000521 tonnes and 0.000088 tonnes respectively). It uses these figures to extrapolate the savings in both France and the UK for companies migrating their applications to cloud computing.

So? You say. Sounds reasonable to me.

Well, the issue is that they didn’t do any work to identify where applications migrated to the cloud would be hosted. The implication being that UK applications migrated to the cloud, will be hosted on UK cloud infrastructure and French IT applications will be migrated to French hosted cloud infrastructure. In fact this would be a highly unusual scenario.

A quick look at where most cloud hosting takes place shows that the vast majority of it is occurring in the US, with quite a lot happening in Singapore with a lesser amount in Europe (and that split between Ireland, Germany, UK, etc. but almost none in France – Ireland is underestimated in the list as it doesn’t include Microsoft which has a significant Cloud hosting facility in Dublin which it is now expanding or Google’s Dublin facility).

Ok, and what about the carbon intensity of electricity generation in these countries? If a cloud application is moved to somewhere with a lower carbon intensity for electricity generation, then there is a possibility of a carbon saving. However, with the vast majority of cloud hosting still being done in the US, that isn’t a likely scenario.

This table of CO2 emissions from electricity generation, by country shows that the US has one of the most carbon intensive electrical grids in the world. France, on the other hand, with its high concentration of nuclear power (78%) has one of the least carbon intensive electricity grids in the world. While the UK grid’s carbon intensiveness at 557kg CO2/mWeh sits just above the world average of 548kg CO2/mWeh.

While it is possible (though not probable) that UK IT applications outsourced to the cloud would be hosted in a country with a lower carbon intensity than the UK, the chances of a French IT application being hosted in a country with a lower carbon intensity than France are virtually nil.

Given this, the assertion by the CDP report that

large businesses in France and the UK can reduce CO2 emissions from their IT estate by 50% compared to a scenario where there was no cloud computing.

seems, at best, extremely improbable.

One problem with coming up with reports like this is the lack of transparency from cloud providers on their locations, their energy and carbon footprints. If all cloud providers reported these metrics, it would be a far simpler matter to decide whether cloud computing is green, or not. Without these data, there is absolutely no way to say whether moving to the cloud increases or decreases CO2 emissions.

If you are wondering why the Carbon Disclosure Project and Verdantix are so bullish in their assertions that Cloud Computing is Green – if you scroll to the bottom of the report, you’ll see this:

CDP & Verdantix's motivations

This study was supported by AT&T
For more information on AT&T Cloud Solutions go to …

The report was paid for by the Cloud Solutions division of AT&T. Enough said.

Photo credit fotdmike

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Carbon Disclosure Project’s emissions reduction claims for cloud computing are flawed

data center

The Carbon Disclosure Project (CDP) is a not-for-profit organisation which takes in greenhouse gas emissions, water use and climate change strategy data from thousands of organisations globally. This data is voluntarily disclosed by these organisations and is CDP’s lifeblood.

Yesterday the CDP launched a new study Cloud Computing ? The IT Solution for the 21st Century a very interesting report which

delves into the advantages and potential barriers to cloud computing adoption and gives insights from the multi-national firms that were interviewed

The study, produced by Verdantix, looks great on the surface. They have talked to 11 global firms that have been using cloud computing for over two years and they have lots of data on the financial savings made possible by cloud computing. There is even reference to other advantages of cloud computing – reduced time to market, capex to opex, flexibility, automation, etc.

However, when the report starts to reference the carbon reductions potential of cloud computing it makes a fundamental error. One which is highlighted by CDP Executive Chair Paul Dickinson in the Foreword when he says

allowing companies to maximize performance, drive down costs, reduce inefficiency and minimize energy use ? and therefore carbon emissions

[Emphasis added]

The mistake here is presuming a direct relationship between energy and carbon emissions. While this might seem like a logical assumption, it is not necessarily valid.

If I have a company whose energy retailer is selling me power generated primarily by nuclear or renewable sources for example, and I move my applications to a cloud provider whose power comes mostly from coal, then the move to cloud computing will increase, not decrease, my carbon emissions.

The report goes on to make some very aggressive claims about the carbon reduction potential of cloud computing. In the executive summary, it claims:

US businesses with annual revenues of more than $1 billion can cut CO2 emissions by 85.7 million metric tons annually by 2020

and

A typical food & beverage firm transitioning its human resources (HR) application from dedicated IT to a public cloud can reduce CO2 emissions by 30,000 metric tons over five years

But because these are founded on an invalid premise, the report could just as easily have claimed

US businesses with annual revenues of more than $1 billion can increase CO2 emissions by 85.7 million metric tons annually by 2020

and

A typical food & beverage firm transitioning its human resources (HR) application from dedicated IT to a public cloud can increase CO2 emissions by 30,000 metric tons over five years

This wouldn’t be an issue if the cloud computing providers disclosed their energy consumption and emissions information (something that the CDP should be agitating for anyway).

In fairness to the CDP, they do refer to this issue in a sidebar on a page of graphs when they say:

Two elements to be considered in evaluating the carbon impact of the cloud computing strategies of specific firms are the source of the energy being used to power the data center and energy efficiency efforts.

However, while this could be taken to imply that the CDP have taken data centers’ energy sources into account in their calculations, they have not. Instead they rely on models extrapolating from US datacenter PUE information [PDF] published by the EPA. Unfortunately the PUE metric which the EPA used, is itself controversial.

For a data centric organisation like the CDP to come out with baseless claims of carbon reduction benefits from cloud computing may be at least partly explained by the fact that the expert interviews carried out for the report were with HP, IBM, AT&T and CloudApps – all of whom are cloud computing vendors.

The main problem though, is that cloud computing providers still don’t publish their energy and emissions data. This is an issue I have highlighted on this blog many times in the last three years and until cloud providers become fully transparent with their energy and emissions information, it won’t be possible to state definitively that cloud computing can help reduce greenhouse gas emissions.

Photo credit Tom Raftery

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3 easy steps to see if your Cloud solution is energy efficient

Cloud

I’ve written a number of posts questioning whether Cloud Computing is Green or Energy Efficient but to be a little more helpful, here is a simple test you can do to see if your Cloud Computing delivered applications are yielding energy efficiency gains for you:

  1. Have you moved some of your applications to a Cloud provider? – if “Yes” go to step 2 (if no, then cloud is not saving you energy)
  2. Do you know what the energy consumption* of that application was before moving it to the cloud? – if “Yes”, go on to step 3 (if no, then you have no way to tell if your Cloud solution is saving you energy)
  3. Do you know the energy consumption of your application after it has moved to the Cloud? – if “Yes” subtract 3 from 2 and if the answer is positive then Cloud is saving you energy (if no, then you have no way to tell if your Cloud solution is saving you energy)

*Obviously, the units of energy consumption in steps 2 and 3 need to be the same for this to work. To make sure they are, try contacting your Cloud provider before moving your applications to the Cloud and asking them what their method for measuring energy consumption is. If they tell you (more than likely they won’t) you can match your measurement units in step 2 to theirs.

Unfortunately, as Cloud Computing providers are, as yet, not publishing energy consumption information, for now, this only works as a thought experiment. However with coming regulatory requirements around reporting of energy consumption, Cloud Providers may be forced to reveal this information.

It is only when Cloud providers detail their energy consumption information that we will be able to say whether Cloud Computing is energy-efficient, or not.

Photo credit kevindooley

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Cloud Computing’s Green Potential – my talk at the Green Economy conference

The good people in Business and Leadership invited me to speak at their Green Economy 2011 conference on the topic of “Cloud Computing’s Green Credentials”

The event was in Dublin and was attended by around 200 people from all walks of business. Fellow speakers were Yvo de Boer from KPMG, Dick Budden from the Carbon Disclosure Project and Dr. Willfried Wienholt from Siemens who talked about Sustainable Cities.

In my own talk, I said that intuitively, you might expect Cloud Computing to be more energy efficient, and in fact some Cloud Computing providers are making claims that Cloud Computing is “potentially” Green and energy efficient. However, seeing as Cloud Computing providers are not publishing any data around Cloud Computing’s energy consumption, then it is impossible to say just how energy efficient Cloud Computing is.

An exercise I tried out was – I asked everyone in the room to put up their hands if their company had deployed apps to the cloud – a good few hands went up. Then I said, keep your hands up if you know what the energy utilisation of those apps was before they went up – you can see where I’m going with this. Unfortunately, no hands stayed up at this point. The final instruction I was going to put to them was to keep your hands up if you know the energy utilisation of your app now that it is deployed in the Cloud. If you don’t have that information (and no-one does because Cloud Providers are not supplying it) then you can’t say that Cloud Computing is energy efficient.

Sure, you can say that you deployed your CRM to the cloud for example, and you decommissioned the servers which were handling your CRM internally – so you are saving energy there. But those energy savings are simply outsourced to your Cloud CRM provider and you have no idea how much energy they are burning to provide you with your CRM solution.

As for whether or not Cloud Computing is Green, or not – this is a different question entirely. I gave the examples of FaceBook and Microsoft, for example. FaceBook have a massively energy efficient data center in Prineville Oregan. It’s PUE is 1.07 which is near the theoretical maximum (of 1.0) but it is powered by Pacific Corp 63% of whose electricity is generated by burning coal – very definitely not Green. Similarly for Microsoft’s Dublin data center – again a very respectably PUE of 1.2, but it is powered off the Irish electricity grid, 87.5% of which comes from fossil fuels – again, not Green.

On the other hand, Google have gone to extraordinary lengths, investing over $400m in renewable energy and signing 20 year power purchase agreements with renewable energy providers – so you have to suspect that their Cloud Computing platform is Green, as well as energy efficient (but again, until they start producing data to back such claims up, it remains a suspicion!).

I concluded on Flip Kromer‘s great quote:

EC2 means anyone with a $10 bill can rent a 10-machine cluster with 1TB of distributed storage for 8 hours

This is a superb example of Jevons Paradox whereby Cloud Computing leads to increased computer resource utilisation, not reduced – which is also, not very Green!

The organisers put some of my talk up on YouTube – this may help get some context around the slides above –


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Is Cloud Computing Green yet?

Clouds

Back in 2008 I wrote a post asking how Green is Cloud Computing?

Back then I didn’t really have an answer to the question. I mean logic would lead you to think that Cloud Computing leads to more efficiently run computers, so therefore it HAS to be Green, right? However, at the time, none of the Cloud providers were publishing their energy utilisation numbers, so no conclusions based on solid data could be drawn.

Fast forward from 2008 to now. How many Cloud providers are now publishing their energy utilisation info? Oh that’s right, none of them are.

There is a move by some Amazon shareholders calling on the company to prepare a report that will assess the impact of climate change on Amazon and make it public – but there is no guarantee that even if Amazon vote to do this, that they will include detailed energy consumption data.

One thing which might force this issue is a requirement for organisations to report emissions data – until that happens though, if the last three years is anything to go by, it doesn’t look like Cloud providers will be publishing their efficiency data any time soon.

What we need to see from Cloud providers is data in the form of watts/compute cycle so we can cross-compare their efficiency, and compare it to alternative infrastructures. This is something they have been singularly reluctant to report on to-date. One has to wonder why. Could it be that, in fact, Cloud Computing is hugely inefficient?

And even if Cloud Computing is shown to be more efficient, as Simon Wardley is fond of pointing out, Jevon’s Paradox, may mean that we end up using much more of a more efficient resource, paradoxically increasing energy consumption, which is definitely NOT Green.

So what do you think? Is Cloud Computing Green Yet? And if not, will it ever be?

You should follow me on Twitter here

Photo credit supertin

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Cloud Energy Consumption: Google, Twitter and the Systems Vendors

Yesterday Tom posed a question: just how green is cloud computing? We have been frankly disappointed by Cloud computing providers reticence to start publishing numbers on energy consumption. We know for sure that energy is a big deal when it comes to the huge data centers the likes of Facebook are building- these firms are siting data centers next to rivers to take advantage of hydro-electric power, and in Google’s case are even looking at building their own wind turbine farms.

Some of you may remember the huge fuss when Alex Wissner Gross, a researcher from Harvard University estimated how much energy the net consumed, which became a Sunday Times story about Google Searches in terms of kettles boiled. The story claimed:

performing two Google searches from a desktop computer can generate about the same amount of carbon dioxide as boiling a kettle” or about 7g of CO2 per search

Perhaps surprisingly, Google responded, to debunk the news story:

In terms of greenhouse gases, one Google search is equivalent to about 0.2 grams of CO2.

The story petered out- which is somewhat of a shame. A real, open debate, with shared figures, bringing in all of the main players, would clearly benefit us all. With that in mind I was pleased to see that one of Raffi Krikorian, tech lead of the Twitter API team, chose to talk about power/tweet at the company’s Chirp developer conference last week:

In summary, Raffi estimated that energy consumed is around 100 Joules per tweet.

Before jumping to a conclusion that Twitter is more efficient than Google its important to note that Raffi’s estimates, unlike Google’s, don’t include the power of the PC in the equation. You should also watch the video of his presentation – for the simple reason that Raffi seems to channel Jay-Z in his presenting: the guy’s body language is straight out of a hip hop video.

I discussed Twitter’s “disclosure” with my colleague Tom this morning. He questioned its value because its an estimate, rather than a measurement. He has a point. It may be however that Raffi is just the man to take this debate to the next level. He is clearly deeply technical, can think at the level of the isolated API – and is finally a Sustainability advocate of note- I first heard of him through his seminal How Valentine’s Day Causes Global Warming riff.

We need to encourage competition on the basis of power efficiency.

I’d like to close with a call to action. Surely its time for the major web players to get together with Dell, HP and IBM in order to agree standards so we can move from estimates to measurements of Cloud energy consumption, perhaps using AMEE ($client) as a back end for standard benchmarks. You can’t have sustainability through obscurity. Open data is key to working through the toughest environmental challenges.

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Just how green is cloud computing?

Clouds

Photo credit tipiro

Cloud computing may not be as Green as you think.

I mentioned previously that I gave a keynote presentation at the Green IT Summit in Dublin last week.

In the question and answers session after the talk, Sean Baker asked about cloud computing and whether I thought companies using cloud computing weren’t simply outsourcing their emissions.

As Gordon Smith picked up in a piece for SiliconRepublic.com, I replied that I

was ?quite sceptical? about this issue. ?None of the cloud providers such as Amazon, Microsoft or IBM are publishing metrics at all. Intuitively you have to think that because you?re outsourcing that to someone of that scale that they?re being more efficient but we?ve no way of knowing. Frankly, that?s worrisome. I don?t know why they?re not publishing it and I wish they would,?

This is no sudden realisation on my part. In fact, I have been concerned about Cloud Computing’s Green credentials for some time now as you can see from a series of Tweets (here, here and here, for instance) I posted on this issue in early to mid 2009.

It is vital that cloud providers start publishing their energy metrics for a number of reasons. For one, it is a competitive differentiator. But perhaps more importantly, in the absence of any provider numbers, one has to start wondering if cloud computing is in fact Green at all.

IBM, for example, are not known for being shy when given an opportunity to talk up their Green initiatives. However, on cloud, they are conspicuously silent. The same is true for Amazon, Microsoft, SalesForce and Google.

I’m not sure why cloud providers are not publishing their energy metrics but if I had to guess I would say it is related to concerns around competitive intelligence. However this is not a sustainable position (if you’ll pardon the pun).

As the regulatory landscape around emissions reporting alters and as organisations RFP’s are tending to demand more details on emissions, cloud providers who refuse to provide energy-related numbers will find themselves increasingly marginalised.

So is cloud computing Green?

I put that question toSimon Wardley, cloud strategist for Canonical in this video I recorded with him last year and he said no, cloud computing is very definitely not Green.

To be honest, until cloud providers start becoming more transparent around their utilisation and consumption numbers there is really no way of knowing whether cloud computing is in any way Green at all.

You should follow me on twitter here.