Comments on: GreenMonk talks to Vint Cerf about Google.org http://greenmonk.net/greenmonk-talks-to-vint-cerf-about-googleorg/ Green from the roots up, Sustainable from the top down Thu, 17 May 2012 10:51:26 +0000 hourly 1 http://wordpress.org/?v= By: Greensense » Google and Clean Energy http://greenmonk.net/greenmonk-talks-to-vint-cerf-about-googleorg/#comment-4285 Greensense » Google and Clean Energy Thu, 13 Nov 2008 05:26:07 +0000 http://greenmonk.net/?p=586#comment-4285 [...] have posted a fascinating interview with Vint Cerf (best know as ‘the father of the [...] [...] have posted a fascinating interview with Vint Cerf (best know as ‘the father of the [...]

]]> By: Tim Kitchin http://greenmonk.net/greenmonk-talks-to-vint-cerf-about-googleorg/#comment-4276 Tim Kitchin Wed, 12 Nov 2008 16:15:09 +0000 http://greenmonk.net/?p=586#comment-4276 Give consumers the information to make better decisions around energy and they will self-edit as you suggest... The only thing that could get in the way of this Utopia is 'the bloody market'. Even as we speak, the UK is heading to a model where each electricity companies will install its own proprietory domestic monitoring systems...creating a massive disincentive to switch suppliers and enormous potential for abusive dynamic pricing... Bad choice architecture! On the question of useful things for Google to do, I really want to see them join up with SAP to construct an effective accountability system for global resource management. Start by using googleearth to track resource allocation and depletion... Give consumers the information to make better decisions around energy and they will self-edit as you suggest…

The only thing that could get in the way of this Utopia is ‘the bloody market’. Even as we speak, the UK is heading to a model where each electricity companies will install its own proprietory domestic monitoring systems…creating a massive disincentive to switch suppliers and enormous potential for abusive dynamic pricing…

Bad choice architecture!

On the question of useful things for Google to do, I really want to see them join up with SAP to construct an effective accountability system for global resource management. Start by using googleearth to track resource allocation and depletion…

]]> By: James Cherkoff http://greenmonk.net/greenmonk-talks-to-vint-cerf-about-googleorg/#comment-4275 James Cherkoff Wed, 12 Nov 2008 11:43:44 +0000 http://greenmonk.net/?p=586#comment-4275 Fan-f'ing-tastic. Fan-f’ing-tastic.

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