Green from the roots up, Sustainable from the top down
From the monthly archives:
It was only a couple of months ago that I dinged Microsoft for not taking Green issues seriously enough in a blog titled Where is Microsoft’s Green Story? Well its been in the hopper for a while, but I wanted to make sure I credited Microsoft with getting its act together before the end [...]
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Sometimes you have to pimp something, just because its great to know you’ve been involved. The slogan above, which I helped with, has now been formally adopted by AMEE, an organisation I have written about before here. So what is the news? Momentum, and an appearance at next year’s ETech.
If all the energy data in [...]
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It’s fair to say that encouraging people to change their behaviour in small ways can have a big impact – cumulatively – on reducing carbon footprints and environmental impact in the long-term.
But how Governments and authorities manage and cajole the public to change personal behaviour can be a problematic process – and something that’s difficult [...]
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Why is it the only people that don’t seem to get the urgency of the situation are our elected (so you don’t count Mr Brown) leaders? Avaaz is a lobbying group, and this is a good one to raise.
Climate negotiations in Bali are in crisis. Things were looking good till now: near-consensus on a delicate [...]
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Tom Raftery is a social media rock star and all-round good egg. This blog provides a really nice in-depth look at the cooling strategies used by the Cork Internet Exchange, a project he has been closely involved in. Normally GreenMonk echews hardcore green data center stuff, but this one caught my eye because it was [...]
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i just came across this website, via dominic campbell, and its pretty much a perfect exemplar of the GreenMonk mindset. Its upbeat, its community-oriented, and it clearly demonstrates that even small changes can make a difference.
How does it work?
The idea is to sign up to challenges, as simple as for instance making sure your car [...]
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Just when you think a battle is well and truly over, history has a habit of turning around to tweak your nose. One of the common big ideas of the moment in IT is that computing is becoming a utility. One of the key arguments underpinning this thinking comes from industrial history, calling out electricity as a model [...]
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Twitter: tomraftery